This may seem like a no brainer, but you want to treat your fellow networkers the same way you would treat your customers or employees. You want to treat them with respect and kindness so that when we go our separate ways into our own spheres of influence, we have nothing but nice things to say about you. A man named Joe Girard termed this “the rule of 250” in his book “How to Sell Anything to Anybody.” This isn’t about selling, but the same rule still applies.
The rule goes like this: Every person on average knows 250 people. If you do something to offend or upset that person, they’ll go back and tell the 250 people they know about what a negative experience they had with you.” Then that 250 tells people who they know , who tell people that they know and so on… That’s now 1000’s of people that will have a negative thought toward you and your business, all from one negative experience.
Considering we network, some of us may know more than 250 people just in the sphere of our groups. If you’re building relationships with people in your groups, the positive ripple effect will be that you’ll have people out there basically representing you as a “walking billboard” for your business. However, in order to do that, the most important thing is that you approach networking and one on one’s with a positive mindset. No one wants to approach someone who has their arms crossed, burning a hole in their lasagna with their eyes for fear of getting stabbed with a fork. Even if you’re having a bad day, leave the baggage at the door when you enter this room. That way, when we adjourn, we’ll be telling our “250” what a stand-up person you are.
Have a Profitable Day!