The size of your business shouldn’t be a barrier to your ability to produce effective marketing, advertising, branding and communications. However, if you were to talk with an advertising agency located in a high-end downtown office suite you might hear something along the lines of: “We only work with clients with budgets of X-thousand dollars and up.”
That’s because they’re all about image. Their image.
So what about your image, if you don’t spend thousands of dollars on marketing is that gonna make you look cheap? NO! It actually makes you smart. Marketing, branding and advertising your business doesn’t have to be expensive, it has to be consistant and it has to have longevity. You don’t need to blow thousands to be known in a month when you can do the same thing over a three month period by consistancy.
Think Smart, Spend Smart!
Marketing is one of the single most important things you can do to ensure the success of your business. And it’s one of the most often overlooked, poorly executed activities because:
- You don’t have the time to focus on it because you’re managing all of the sales, customer service and management activities of your business.
- You don’t have a marketing background so you don’t feel qualified to do it yourself.
- The companies you have used to in the past were too expensive, didn’t listen to your needs or used your budget with little to no results, only to ask for more money to continue.
Tucker Communications provides you with a variety of marketing options to effectively market your business. And unless you decide to change your strategy or do something beyond the marketing chooses you select, your monthly investment in marketing will always be the same low monthly cost, so budgeting is a snap. And there are plenty of marketing strategies so you can create a custom marketing profile that fits your marketing strategy and goals.
Always look for a company that is a fit for you. Not a company that is high pressure and looking for a quick sale. You are in charge, not them, you are the one hiring them, they are not doing you a favor by accepting you, you are doing them a favor by hiring them. Make it worth your investment.