So many people want to slice up the pie that makes up promotion of a business. However no matter how you slice it, Marketing is still the center point for all pieces of the pie.
Why do so many want to reinvent what is already out there? Simple, they think there way is better.
When you look at the picture above, you see research, strategy, advertising, branding, internet, and product all pointing back to the key…Marketing. All of these need to be done to put a successful plan into action.
Don’t skip around and don’t play the hit and miss game.
Do the Research first.
Have a solid Strategy.
Do some Advertising in the right media for you.
Brand your business the same no matter where you’re seen.
Use the Internet as a piece of your marketing.
Make sure your Product is being seen and heard about through the media sources you are using.
Don’t go all in with one source and spend all your money unless they are going to do absolutely everything for you. (This is rare.) Shop around for what you need and do the research. Don’t dump money into a business that promises you everything, because most times they do not deliver, or they fall short on their promises.
I can’t stress enough to every business owner – new or established to do the research before making a commitment. Don’t waste money trying to get your company’s website, seo, social media, advertising, marketing and branding done quickly. Be smart and you will save company thousands.
Remember that no matter how you slice it up, marketing is the center point for forms of making your business successful.
Have a safe and fun Memorial Day.