Many people hesitate to ask for referrals. We tend to assume that if our clients like what we do for them they will spread the word. That’s not always true. If you recruit the assistance of your happy clients your business will flourish. Supply them with materials to forward or hand to their friends and family. Make it easy for people to spread the word about you. When you build a relationship with your clients, establishing the groundwork, and showing them you appreciate who they are, makes asking them for referrals come much easier.
Don’t be fooled, your clients are an extension of you. When you go the extra mile to build that relationship, it opens many new doors. Your clients will be happy to give you referrals when they are happy with the service you provide.
So go ahead and take the necessary steps to make your clients happy and satisfied with the service you provide. As you get to know them, they are also getting to know you. How much can you benefit from their Circle of Influence? And how much more can you grow your Circle of Influence by having happy and satisfied clients? This is a great way to increase the branding of your services and company.
Remember to ask for the referral.