There are different venues that you can pursue when it comes to advertising, one of which is internet radio advertising. Internet Radio Advertising is creating a very affordable means that enables you to reach a niche or a strategically targeted demographic sector. If you think about traditional radio advertising it’s extremely expensive, it has very large market coverage or a very large audience. Unfortunately most people are going to hear this advertisement that have no interest in purchasing your product, not to mention how much you had to spend on this radio advertising.. The small business owner does not have the luxury to commit their whole budget towards this type of advertising, and when they do commit and receive no response it creates a down spiral effect that hurts them instead of helping them. And in the end they are worse off then before they ran the commercials on the radio.
For Small Business Owners the most cost effective avenue to explore is internet radio advertising. With the form of advertising the message is sent by way of the internet instead of by radio. So if you are hearing an internet radio advertisement then you are right there on your computer and only a couple of clicks away from that advertiser’s website. These advertisements can also be heard by using streaming audio, or they can be read as banner ads, and let’s not forget that many Internet Radio Stations can be heard on your Smart phones.
Everyday more and more people are tuning in to internet radio; the audience is growing at a tremendous rate, year after year. Internet radio also has a higher caliper of customer. The conversion rate is definitely going to be higher with internet radio advertising since you are targeting a specific niche market or those who have some interest in your products or services.
With Internet Radio you have various means of getting your message out to the masses. Audio Commercial Advertising, Talk Shows, Tips of the Day and Website Banner Advertising. A well rounded package that you won’t find with an FM station is available with Internet Stations.
If you have not included Internet Marketing and Advertising into your budget, your missing out.
Check out what we offer to help small and medium size businesses get visual and audio recognition on our Internet Radio Stations, we have multiple genre’s of music to choose from and packages to fit most any budget.
Give us a call at 940 566 3516